I believe that technology can substantially improve our lives.

My mission is to make the right technology visible and available to the right people.

Welcome to my little content kingdom where I try to bring some sugar into the bland content loaf world. In non-food speak: my goal is to write stretch your mind with fresh ideas and helpful insights.

Who Is Kevin Indig?

I lead SEO @ Shopify, write the Growth Memo and record the Tech Bound podcast. But actually, I tell data stories.

This site is my personal platform where I write essays to explore ideas and shape my thoughts. I have a knack for principles, strategies, and systems.

I believe in bringing concepts from different areas together and test them with practical experience.

My curiosity is intense. I constantly learn, dig, and document. I follow the threads. Crawl into rabbit holes.

You will find curations of evergreen content, guides, and swipe files throughout this site. They’re hidden in the footer and on hub pages. My hope is that you serendipitously find exciting content and you snoop around.

I publish quick thoughts on Twitter and sometimes Linkedin, but mostly in my weekly Email Growth Memo.


  • SMX Munich
  • AND Summit
  • Ecom World
  • Ad World
  • SEO4Life
  • Ryte better together
  • TTT Live
  • Oncrawl SEO Spacelab
  • Growth Europe Summit
  • SEO Campixx, Berlin (DE)
  • Brighton SEO
  • Optimize.ru
  • SaaSday
  • Optimisey (Cambridge, UK)
  • Advanced Search Summit Napa (Napa, CA)
  • MnSearch Summit (St. Paul, Minnesota)
  • Swivel (Bend, Oregon)
  • Botify meetup (NYC)
  • Tech SEO Boost (Boston, MA)
  • SEMrush Search Awards in (Sydney, Australia)
  • TheFamily meetup (Berlin, Germany)
  • Growth Hacker meeting (Düsseldorf, Germany)
  • Growth Europe Summit