Hey, what’s up? I’m Kevin, SEO Lead @ Atlassian, and Startup Mentor @ German Accelerator. I’ve helped many famous companies with their user acquisition strategy and in the process got +100M users. Here, I share what I learn about Startup Marketing and Growth.
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Latest articles

3 ways to regain focus in Growth Marketing

3 ways to regain focus in Growth Marketing

It’s easy to get lost in Growth Marketing. There are three steps to bring you back on track: Getting back to the Growth Model, looking at the funnel and talking to your customers.

User intent mapping on steroids

User intent mapping on steroids

ntil 5 years ago, nobody in SEO cared about User Intent. Then everything changed, and it became the prerequisite for SEO. Without fulfilling the right user intent, a page won’t rank. What happened?...

Creating an SEO strategy from scratch

Creating an SEO strategy from scratch

Creating an SEO strategy is not easy and hardly ever talked about. This article provides a detailed step-by-step manual to put an effective SEO strategy together.

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