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Hey, what’s up? I’m Kevin, SEO Lead @ Atlassian, and Startup Mentor @ German Accelerator. I’ve helped many famous companies with their user acquisition strategy and in the process got +100M users. Here, I share what I learn about Startup Marketing and Growth.
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Latest articles

How to do SEO in 2016

How to do SEO in 2016

The main problem I want to write about here is that SEO has become so complex and individualized that many say "nothing works anymore" or "SEO is dead". I really don't want to join the "SEO is dead" conversation here, but rather show an approach to SEO in 2016. Maybe...

Processes for good in-house SEO

Processes for good in-house SEO

[this post originally appeared on my Medium profile] Over the past years, I’ve worked for numerous SEO agencies and consultancies. I was always on the consulting side of the business, helping out all types of companies: from big name startups to F500 enterprises. In...

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