Growth Memo New data: what consumers really think about generative AI A survey of over 1,000 participants explores questions about adoption and trust of generative AI answers.
Growth Memo AI copyright could lead to new Marketing opportunities New copyright lawsuits against AI companies could turn the tide and empower big content platforms to train their own models.
Growth Memo How well does AI content perform in SEO? At the hand of Bankrate, Cnet and Creditcards.com, we can now better understand the impact of AI content on SEO.
Growth Memo Early attempts at integrating AI in Search Neeva, You and other search engines have embedded AI in their search results and give us an idea what the future of search could look like.
Growth Memo The 2nd order SEO effects of generative AI models What are the 2nd order effects of generative AI and the flood of mediocre content it leads to?
Growth Memo Case Study AI content punished by the HCU update Google's HCU update punished low-quality AI content after all. In this case study, I show why and how to detect it.
Growth Memo The case FOR AI Content With the release of the Helpful Content Update emphasizes the importance of human-created content. But why shouldn't some content be created by AI?
Growth Memo How could Google recognize AI content? Recent advances in machine learning put search engines and the web in front of new challenges.