Growth Memo Google Search On 2022 - the empire strikes back Search On 2022 was full of announcements that show how Google aims to defend itself against Inta-Tok and Amazon.
Growth Memo Can Yep compete with Google? Yep, ahrefs' new search engine, is the first to share profits with websites. But can it succeed against the Alpha, Google?
google The web moves from cookies to browser-tracking Google's FLoC, Apple's Privacy Update, and the Page Experience Update all have one thing in common: real-world user tracking. That shows a broader trend I highlight in this article.
google Featured Google I/O 2021: horizontal integration and machine learning Google I/O 2021 comes in light of one of the strongest quarters in the company’s history. And, to no surprise, the threads we already saw in the Q1 earnings call continue throughout I/O: retail and productivity.
google 3 lessons from Google's 2021 Q1 earnings Google's 2021 Q1 earnings highlighted 3 opportunities and struggles the company is facing.
google An early impression of Neeva, the ad-free search engine Neeva is a new, ad-free search engine that could impose real competition on Google.
google Google's Freemium Leverage In this Growth Memo, I write about the Freemium business model, and how Google uses it to drive revenue.
google My thoughts on passage ranking Google's passage ranking could be a new paradigm shift in organic search - or not. In this post, I elaborate on what it could be and the hints Google gave us about it.
Growth Memo Local Guides - another social network? Influencers live between joke and necessity. We've seen the memes. But we also need curation, tastemakers, and thought leaders to cut through the noise in this information abundant world.
google The impact of GPT-3 on Google Search, a complex-adaptive system In this article, I explain what could happen if GPT-3 allowed us to automate content creation. A thought experiment allows us to understand the connection to the idea of query-specific ranking signals and complex-adaptive systems: "what if we knew all Search ranking signals?"
Growth Memo Google’s index is smaller than we think - and might not grow at all Google's index size is not as straightforward as it might seem and that's important to understand for SEOs.
technical seo The end of crawling and the beginning of API indexing In the future, search engines might not come out to get content. Webmasters might bring it to them with API indexing.
google How much Google knows Google was sued for violating privacy regulations. How much data does Google actually have?
Growth Memo How big is Google's market share really? Google's market share is not black and white. For a more nuanced view, I analyzed the market share of 30 Google products in different markets.
google The most successful startup in history Google is the most successful startup in history, at least based on revenue growth.
Blog articles A new Google - from search to discovery engine For its 20th anniversary, Google announced changes that have a big impact on SEO in 2018 and beyond.
