Organic and paid results on Google, Bing, Amazon, Facebook, and Co are blending more into each other. In this post, you learn what to do about it.

On 7/29/20, Sundar Pichai answered to the American congress for anti-competitive behavior. In this article, I want to zoom in on interesting information that came to light.

Apple's ecosystem, especially the App Store, makes it a perfect candidate for platform confluence, even though it's traditionally a "hardware company."

Platform Confluence is the strategy of bringing several apps and sites in an ecosystem together to improve user experience and monetiation.