Growth Memo Desktop vs. mobile search results in e-commerce In this 3rd post of the e-commerce search results series, I compare mobile with desktop SERP Features and SERP layouts.
Growth Memo The state of ecommerce SERP Features What SERP Features matter most for ecommerce? How can online stores use them to their benefit or when to pivot their keyword strategy?
serp features Did Local Packs really grow in 2019? Have Local Packs really grown in 2019? Yes, and no. I tell the full story in data.
serp features The impact of image SERP Features on traffic Image Boxes and Image Thumbnails are two of the most shown SERP Features. One of them drains a lot of clicks from regular organic results, the other one just looks nice.
serp features Big data shows the volatility of Featured Snippets Featured Snippets are still a mystery. In this analysis of over 100,000 queries and 1,200 domains, I show how Google tests and adjusts Featured Snippets.