Opposite to commong believe, internal linking best practices are not commonly applicable but vary by site type and business model. This article shows what model to apply in which case.
After three successful years of building SEO, doubling organic traffic, and running cross-functional teams, I left Atlassian by the end of 2018. It was hard to turn my back on the $19b brand that hired so many smart colleagues and built such great products. But I took a lot away … Read more
What will Growth in 2019 look like and how did it pan out in 2018? Find out in this article!
Stacking user acquisition loops on top of each other is a great approach to keep growth going after the first phase of growth. In this article I explain how to do it.
It comes to no surprise that Google killed Google+. It was a failure from the start! In this post I dissect what went wrong from a Growth perspective so you can avoid these mistakes for your business.
One year after launching, UBER’s growth was so strong that it got one new rider for every 7 rides – without spending a single dollar on marketing.  Instagram had 25,000 signups on its first day.  Within one day Dropbox went from 5,000 to 75,000 signups for the waiting … Read more